Once upon a time
In the 1950s, the founder’s grandmother welcomed people from all of Europe to her Lake Geneva hotel and rejuvenating center. They enjoyed the exceptional climate, healthy food, the slower pace of life and outdoor sports (yachting, horse riding, golf, alpinism…) to benefit from exceptional wellness programs.
Everything was designed to allow visitors to escape from urban life and daily problems and to reboot the body and mind in a pristine environment (pure clean air, spring water drawn from the nearby Alps, fresh foods from the garden …). Since the 19th century, Switzerland has been one the world’s outstanding wellness holiday destinations. It also enjoys the reputation of being the European hotspot for cosmetic and beauty rejuvenation programs.
Personal involvement
The cosmetic brand Alpeor has been created by Alexandre Flueckiger in homage to this tradition, in the respect of this unique “art de vivre”. He continues the family heritage and transmits worldwide the Swiss values.
 |
Alexandre, born and educated in Switzerland, is passionate about nature, botany & mountains. He traveled worldwide but never found a better place to live and settle his company. With degrees in economy & company management, experiences in luxury and consumer goods industries and an intense curiosity for life sciences, Alexandre found that cosmetics was a perfect industry to give soul to his passions & family values. |
